Inspired: Veatrice Conley & Ramona McCoy

Women Celebrating Women

The word inspire is defined as the act of filling someone with the urge or ability to do something, and here in Chattanooga, we have no shortage of incredible women who motivate those around them day in and day out. Whether they intentionally set out to be a role model or random acts of kindness are simply in their DNA, these women are making the world a better place. Read on to learn more about the individuals who encourage others to be the best version of themselves, told by those they inspired most.

Photography by Rich Smith


inspired: Veatrice Conley

inspiration: Ramona McCoy


I have always known I wanted to have my own boutique. From a very early age, fashion has been a big part of my spirit. Back in 2012, I stepped out on faith and created my own clothing line, which debuted at Chattanooga Fashion Week. When it came time to pursue my dreams professionally, the first person I decided to call was Ramona McCoy. 

Since meeting her nine years ago, Ramona has been nothing but the best mentor a fashionista could ever ask for! As a business owner for over 30 years, she has been supportive, understanding, and most importantly provided me with a wealth of fashion industry and small business knowledge. From day one, she has encouraged me to continue pursuing my dream of opening my own boutique. Today I own a bridal studio that I absolutely adore, and I never would have made it this far without “Queen Ramona.”  When I call, she is always right there with a big smile and ready to uplift me in any way! I am so very thankful for our relationship and excited for her continued mentorship for years to come.


“[Ramona] has been supportive, understanding, and … provided me with a wealth of fashion industry and small business knowledge.”


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