Prime Time Favorites

You spend a lot of time and money on your beauty routine, so you want to be sure the products you’re using are going to last.

Enter primer: A product that extends the life of your makeup by adding an extra layer between your skin and your cosmetics. This creates a canvas for your makeup and keeps it from setting into pores, fine lines, and wrinkles over the course of the day. But that’s not all — primers can also be used to combat shine, give an added glow, or smooth out imperfections.


Photo by Emily Long




smashbox photo finish primer

Smashbox Photo Finish Primer

Smashbox’s Photo Finish Primer is loved by many, and for good reason. This lightweight primer contains hyaluronic acid, which works to deliver moisture, while niacinamide plumps the skin. This product is great for combination skin. Photo Finish is free of oil, parabens, fragrances, talc, and phthalates. The product is also vegan and cruelty-free and contains vitamins A and E.






Becca backlight priming filter

Becca Backlight Priming Filter

Perfect for those who want a little extra glow, Becca’s Backlight Priming Filter contains luminescent pearls that adapt to your skin tone. This product is free of parabens, phthalates, and sulfates, making it a health-conscious choice, and it’s also cruelty-free. Vitamin E provides antioxidant protection, while the whipped formula provides a luminance that shines through the most stubborn foundations.







hourglass veil mineral primer

Hourglass Veil Mineral Primer

Veil Mineral Primer by Hourglass will turn even the most avid skeptics into primer converts. This multipurpose primer contains much-needed SPF 15 protection from mineral-derived sunscreens, titanium, and zinc oxide. And, with a silky smooth texture, Veil Mineral Primer helps control shine. This product is free of parabens, fragrances, sulfates, oil, phthalates, gluten, and synthetic dyes. HS