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Nova Sandals in Copper by OTBT from Chattanooga Shoe Co.

Say Hello to Sandal Season

Shop Smart for Your Next Summer Shoe Sandals may be the unofficial footwear of summer, but let’s face it – some pairs aren’t doing your

kim martin

Make a Statement

Local Boutiques Share Their Favorite Statement Pieces for Spring

faux fur and wool winter coats from local boutiques

Cozy Coats

Winter Coats from Local Retailers When the weather outside is frightful, faux fur and wool winter coats can be so delightful! It’s important to dress

winter hat boots and fur vest available at local chattanooga retailers

Warm Winter Accessories

Stylish Products from Local Retailers Winter weather can be treacherous with freezing temperatures, slippery walking surfaces, and biting winds. With these supremely stylish winter accessories,

emma kerley

Layer Your Look

Local Retailers Talk Fall Fashion Fall fashion offers up the ability to be creative, and you can find endless options by layering your outfits. Layers

stylish tennis shoes and sneakers from embellish irma marie and K :: a boutique by katherine roberts in chattanooga

Stylish Sneaks

Top Picks from Local Retailers No longer regulated to gyms and sporting events, sneakers have become a favorite footwear for any kind of activity. And

happy woman jumping in pink altheisure sweatsuit with joggers and zip up hoodie in chattanooga

The Athleisure Essentials

6 Staples for Your Wardrobe Comfortable yet chic, athleisure is a fashion trend we can all get behind. The form-fitting, athletic-inspired garments of athleisure are

joan of arctic

Boots Made for Walking

Stylish Options from Local Retailers Fashionable boots are a gal’s best friend when the temperature drops, and these options from local retailers deliver on style

sisters wearing the same outfit hugging each other

Natural Fibers for the Family

Ensembles from Local Retailers Natural fabrics like cotton, wool, silk, and cashmere are more sustainable, less toxic, and longer lasting than their synthetic counterparts. So

women's tops and blouses hanging on a rack in chattanooga

Look Good, Feel Great

Climb the Ladder with These Looks from Local Retailers You are what you wear – at least at the office. No matter your personal style

Wide brimmed hat, beach babe sandals, and green v-neck poncho cover up in chattanooga

Shine On

Summer Sun Accessories from Local Retailers With summer in full swing, lazy days by the pool – or on the beach – are more common.

figure flattering one piece swimsuit in chattanooga

Summertime Staples

Six Essentials Pieces for Your Summer Wardrobe The Fashion Experts The Print Maxi Dress Beat the heat this summer with a print maxi dress, the

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