Guide to Choosing Shapewear

bras, underwear, and other shapewear undergarments

In Good Shape When it comes to a night out on the town or an important function, you want to look and feel your best. Enter shapewear. These undergarments work to smooth skin and banish bulges while giving your confidence a boost. But how do you know what type of shapewear is right for you? […]

Cozy Knits to Keep You Warm This Fall

woman wearing a cozy sweater

Sweater Weather It’s officially that time of year when sundresses and sandals are swapped for scarves and sweaters. Depending on the knit and weight of the yarn, the right sweater can protect you from freezing temps or provide the perfect extra layer on a breezy evening. Plus, a cozy sweater is a tried-and-true staple of […]

Caring for Clothes

laundry setup

6 Tips to Get the Most Our of Your Garments Clothes are important. We live our lives in them. So, it’s no surprise that when you spend your hard-earned cash on a new outfit, you want it to last. Read on for some things you can start incorporating into your clothes care routine to get […]

Hold on to Your Hat

smiling blonde woman with a large raffia hat

The Perfect Summer Accessory Prepping for a day in the sun? You know to pack SPF 30+ sunscreen, and you have your cute coverup ready to go. All that’s missing is a stylish summer hat! Sun hats add an extra barrier between you and harsh UV rays; wearing a hat when outdoors makes sure your […]

Say Hello to Sandal Season

Nova Sandals in Copper by OTBT from Chattanooga Shoe Co.

Shop Smart for Your Next Summer Shoe Sandals may be the unofficial footwear of summer, but let’s face it – some pairs aren’t doing your feet any favors. Flat, ill-fitting sandals can actually cause a host of issues, including corns, calluses, and foot pain. That’s why finding a supportive pair is key to maintaining healthy […]

Make a Statement

kim martin

Local Boutiques Share Their Favorite Statement Pieces for Spring

Cozy Coats

faux fur and wool winter coats from local boutiques

Winter Coats from Local Retailers When the weather outside is frightful, faux fur and wool winter coats can be so delightful! It’s important to dress warmly when exposed to the elements. It helps stave off sickness, and it keeps your hair, skin, and nails protected from harsh temperatures that can lead to dryness. So, stay […]

Warm Winter Accessories

winter hat boots and fur vest available at local chattanooga retailers

Stylish Products from Local Retailers Winter weather can be treacherous with freezing temperatures, slippery walking surfaces, and biting winds. With these supremely stylish winter accessories, you can stay safe, warm, and protected from the elements. Not to mention, you can find these products at local retailers! rag & bone Kacy Fedora in Tan Embellish Polished […]

Layer Your Look

emma kerley

Local Retailers Talk Fall Fashion Fall fashion offers up the ability to be creative, and you can find endless options by layering your outfits. Layers also allow you to more easily regulate your body temperature and stay comfortable in the changing climates of the season. Plus, we all know that feeling stylish and confident increases […]

Stylish Sneaks

stylish tennis shoes and sneakers from embellish irma marie and K :: a boutique by katherine roberts in chattanooga

Top Picks from Local Retailers No longer regulated to gyms and sporting events, sneakers have become a favorite footwear for any kind of activity. And while they’ve always been a comfy option, sneakers are now making a splash in the style department. We’ve rounded up the top picks from local retailers that merge fashion and […]

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